But the old man brown in the lights looks thin and grey, especially next to the dark face makeup. I think Sting needs to do his hair black because I know he wants to look like a normal human being when he's not involved in wrestling, and he has for years, and that's why he looks like a normal human being that's not involved in wrestling. So it was a ratings ploy and not either well planned out or successfully executed as far as a ratings ploy, but that has to be what it is. You got Sting in a tag team match on free TV with a one-week build. He believes The Icon exposes his baldness and gimmick by having brown hair: "Again the reasoning has to be all ratings. However, in addition to the match's review, Cornette suggested that Sting needs to start dying his hair black. The wrestling manager wasn't impressed with the storyline buildup and how it panned out. While speaking on The Experience podcast, Jim Cornette cited the entire match as a 'ratings' ploy.
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